Awa Studios - Digital Marketing Campaign

Main image for Awa Studios - Digital Marketing Campaign

The Challenge

Awa Studios, a Calabar-based video production house, had a stunning portfolio of work but struggled to reach a wider audience online. Their social media presence was inconsistent and failed to attract high-quality leads for their commercial video services.

Our Solution

We developed a targeted social media marketing strategy focused on Instagram and LinkedIn. This involved creating a content calendar, producing high-quality video snippets optimized for each platform, and running hyper-targeted ad campaigns aimed at marketing managers and business owners in Nigeria. We focused on data-driven optimization, constantly refining our ad targeting and messaging.

Results & Impact

  • Increased qualified leads from social media by over 300% in six months.
  • Grew their Instagram following by 150% with an engaged, relevant audience.
  • Secured two major corporate clients who discovered them directly through a LinkedIn ad campaign.

Hexadigitall's data-driven approach to social media is incredible. They understood our brand and delivered results that directly impacted our bottom line. Highly recommended.